Cookie Policy - Yoke Shopper
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Cookie Policy

Last Updated: July 25th 2017

We use cookies on this website to enhance your user experience when using the site and to improve performance of the site overall. This policy explains how we do that.


What are cookies?


A cookie is a small amount of data, which often includes an anonymous unique identifier that is sent to your internet browser from a website’s computers and stored on your computer or mobile device. Each website can send its own cookie to your internet browser if your internet browser’s preferences allow it, but (to protect your privacy) your internet browser only permits a website to access the cookies it has already sent to you, not the cookies sent to you by other websites.

Cookies will help the website to recognise your device the next time you visit. For example, they allow us to analyse how well our website is performing, or even allow us to recommend content we believe will be most relevant to you.

Most cookies won’t collect information that identifies you, and will instead collect more general information such as how users arrive at and use our website.

What sort of cookies does use?


1. Essential cookies

Some cookies are essential for the operation of our website. For example some cookies allow us to recognise the searches you have performed on our website and to provide you with information relevant to those searches. If you opt to disable these cookies, your search may not operate correctly.

2. Performance Cookies

We utilise other cookies to analyse how our visitors use our website and to monitor website performance. This allows us to provide a high quality experience by customising our website to your needs. For example, we might use performance cookies to keep track of which pages are most popular, which method of linking between pages is most effective, and to determine why some pages are receiving error messages. We might also use these cookies to highlight other website services that we think will be of interest to you based on your usage of our website.

3. Functionality Cookies

We use functionality cookies to allow us to remember your preferences. For example, they are used to present you with results that are relevant to searches you have conducted on our website, and to display other content relevant to your searches.

4. Behaviourally Targeted Advertising Cookies

We do not allow third-party advertisements to be displayed on our website so no advertising cookies are used anywhere on the website.

5. Third Party Cookies

We also use or allow third parties to serve cookies that fall into the categories above. For example, like many companies, we use Google Analytics to help us monitor our website traffic. We may also use third party cookies to help us with market research, revenue tracking, improving site functionality and monitoring compliance with our terms and conditions and privacy policy.

Social sharing, and other services we may offer from time to time, are run by other companies. These companies may drop cookies on your computer when you use them on our site or if you are already logged in to them.

Our blog uses plugins that may store information on your device to improve your user experience. Here is a list of places where you can find out more about specific services that we may use and their use of cookies:

Facebook’s data use policy:

Twitter’s privacy policy:

YouTube video player cookie policy:’s standard terms)

LinkedIn Privacy Policy: 


How to Manage Cookies


As explained above, cookies help you to get the most out of our website.

Everytime you access our website you will see an explanation on the home page that alerts you to the fact that we use cookies and the fact that by using our website you consent to our use of cookies.

However, if you do wish to disable our cookies then please follow the instructions below.

Please remember that if you do choose to disable cookies the website may not function correctly. For example you may not see correct search results.

Most internet browsers accept cookies automatically, but you can change the settings of your browser to erase cookies or prevent automatic acceptance if you prefer. These links explain how you can control cookies via your browser – remember that if you turn off cookies in your browser then these settings apply to all websites not just this one:

Internet Explorer (the mobile version is at



Firefox: and disabling cookies



Google Analytics Cookies


If you wish to opt out of Google Analyics cookies please visit


Do we track whether users open our emails?


Our emails are sent via who provide autoresponder and broadcast email services on our behalf. Emails may contain a single, campaign-unique web beacon pixel to allow Mailchimp to tell us whether our emails are opened and verify any clicks through to links or advertisements within the email. We may use this information for purposes including determining which of our emails are more interesting to users, to query whether users who do not open our emails wish to continue receiving them and to inform our advertisers in aggregate how many users have clicked on their advertisements. The pixel will be deleted when you delete the email. If you do not wish the pixel to be downloaded to your device, you should opt out of receiving emails from us by clicking on the link provided at the bottom of every email we send to you.

Our emails may also contain campaign unique Google Analytics codes used to determine how many people visited our website by clicking on links in the email. You can opt out by disabling Google Analytics cookies (see above).


More Information


More detail on how businesses use cookies is available at